As innovative companies worldwide demonstrate, the power of design generates sustainable innovation and charts new growth trajectories. With design thinking as our wellspring of innovation, we shape corporate evolution and growth through meticulous observation and deep insight.
Discovering Possibilities
In today's increasingly complex business landscape, design thinking is the key to strategic innovation. We work closely with your business operations, identifying essential value hidden beneath surface-level challenges through careful observation. Our role is to transform these insights into new business possibilities.
Shaping Opportunities
The power to materialize discoveries creates new value. We rapidly transform identified opportunities into prototypes and build concrete solutions through practical validation. Particularly in digital services, we leverage our experience to accelerate the cycle of prototyping and verification, continuously generating opportunities for new value creation.
Projects
We are currently working to build a better society through customer business support and development of our own services and products, with a primary focus on the digital domain. Leveraging our accumulated technical expertise and insights, we challenge ourselves to create new value that enriches people's lives.
Fan Community App Development
2025A feature expansion project for an open platform app for fans supporting their favorites across all genres. Successfully executed complex technical infrastructure improvements while maintaining service operation and user experience. Overcame the difficulty of balancing both aspects to build a sustainable development foundation.
- Architecture design emphasizing extensibility and maintainability
- Establishment of a development system that responds quickly to customer requests while maintaining quality
- Safe integration of new features into complex existing systems
Safety Confirmation App Development
2024A feature expansion project for a safety confirmation app, one of the disaster prevention services with over 20 years of history. While adapting to the established development process, proposed and realized the adoption of new technology and improved usability from a user perspective. Achieved project completion ahead of schedule.
- UI proposals considering usability from user perspective
- Adaptation to existing development styles
- Rapid application of new technology
Medical Information Dictionary App Development
2023A feature expansion project for an existing application at a startup originating from a national university medical school. Improved overall application usability (UX) through user-oriented UI improvements.
- Improvements emphasizing user experience (UX)
- UI proposals considering usability from user perspective
- Comprehensive understanding of existing apps
Medical Visit Reservation App Development
2023A new development project at a startup originating from a national university medical school. Through essential understanding of the service and flexible implementation approach, resolved development delay issues and achieved completion in 3 months.
- Resolution of delays in new development projects
- Accurate understanding of service design intent
- Efficient implementation considering reusability
Value Creation Process
A systematic approach to generating truly meaningful value for society and users. Comprising three stages—Discovery, Creation, and Evolution—this process leverages insights from each stage in the next, realizing sustainable value creation.
1. Discovery
Through deep understanding and observation of the field, we identify essential needs and specify opportunities for value creation.
- Essential understanding through deep immersion in the field
- Identification of opportunity areas based on meticulous observation
- Understanding of stakeholder behavior patterns
2. Creation
Based on discovered insights, we envision concrete solutions and determine implementation approaches through prototype verification.
- Formulation of concrete concepts based on discoveries
- Verification of experiential value through prototype development
- Selection of realization methods and determination of implementation policies
3. Evolution
Aiming for a sustainable society, we advance rapid value delivery through agile methods and continuous improvement.
- Implementation building a sustainable society
- Rapid value delivery through agile methods
- Continuous improvement through observation of actual usage
Contact
For inquiries regarding collaboration on service and product development, please contact us using the form below. Feel free to reach out even before making a formal request.